verizon x NFL

VZ X NFL 10 YEARS OF PARTNERSHIP
Verizon extended its partnership with the NFL for another 10 years, and we were tasked with designing the brand identity, designing verizon app and social media campaign&activation to celebrate this milestone. To engage fans, we launched the #Verizon5GSuperFan campaign, inviting them to showcase their passion for the NFL by sharing personal stories of their fandom. The reward? A chance to win 10 years’ worth of NFL tickets. Fans took to the internet in full force, flooding social media with heartfelt and creative submissions that proved just how deep their love for the game runs.

LIVE MERCH

Promoting Verizon x NFL partnership during the launch of 5G Ultra Wideband, we used technology and created limited edition merchandise. LIVE MERCH was available exclusively at NFL games on verizon NFL app. In collaboration with Nike, it featured highlights from the game, with designs reflecting key moments that occurred during the event. Fans had the opportunity to claim these special edition items in real-time during the games from the app, creating a unique and engaging experience tied to the action on the field.